Author: Business Era

Helps you stay ahead of the coterie In every era, marketing has evolved based on what the customer is using. If you go back in history, you can see that at times when customers used Radio, it gave birth to radio advertising and marketing. Next, we got to the boom of televisions. It is still one of the widely used device globally which allowed the companies to reach a mass audience with TV ads. Even today, TV advertising is one of the most used advertising strategies for companies. Since the boom of the Internet, a large chunk of digital literate…

Placing India on global platform It feels great when we talk about a company which is the one & only Indian setup developing solution for Cyber Security and ATM Terminals Security Solution. Few years back, it used to be a domain mainly dominated by foreign companies. The Company is none other than Velox Solutions that has established itself as a pioneer in the enterprise cyber security segment. Established in 2012, it has remained focused on IT Infrastructure Centralized Controls, Monitoring and Cyber Security. It is fervent to make IT infrastructure more secure so that companies and enterprises could run their business without…

“Not always have people supported the decision I have made. It was my self-reliance and support from family that I could advocate my ability and pool myself out of challenging circumstances. And like they say, if it didn’t kill you, it only made you stronger, my failures made me stronger for my future. Each failure was a learning in itself,” VirajKohli, Chief Marketing Officer, Uviraj Global Private Limited. In any industry, safety of workers and employees is considered to be one of the key factors for the proper functioning and growth of a company. When we talk about setups involved in…

Adding a new dimension to Indian pharmaceuticals Of late, Indian companies have proved their wisdom and potential across the globe in a multitude of business segments. Pharmacy is not an exception to that. India has gained prominence as the breeding ground for some of the most prestigious pharmaceutical companies. There is something pulchritudinous about this country of sages and Ayurvedacharyas (ancient doctors) that can still be found in our genes. We live in a country which exports medicines worth billions of dollars to numerous countries worldwide. Among a plethora of such companies, certain companies have done exceptionally well when taken…

“Though not many would be aware of the fact that I am not a qualified CA by profession,” says Keyur Shah, Founder of Hrishee Strategic Advisors. With a futuristic business approach, Shah has been enabling strategic partnership through consulting approach. While in conversation with the Senior Editor, SugandhBahl of Business Era Magazine, Shah also opened up about his love for tennis, for which he isn’t able to spare much time amidst his hectic work schedules. But the pages from his life’s history aren’t less in terms of giving it a thorough read. Not belonging to a financial business outray, he…

When we think of legal services, we are overflowed with the thoughts of entangled judicial system and complexities pertaining to obsolete process. But in recent times, many new-age legal firms have entered the domain to make it more fruitful and seamless for the clients. They have adopted methodologies that are at par with the international standards, bringing the best practices from around the globe. Which is the first name that comes into your mind when you think of complete legal solutions in India? Without a pinch of doubt, it has to be The Thukral Group for many obvious reasons. It is an Indian…

Give wings to your ideas With the growth in entrepreneurial culture, there is a huge demand for workplaces that are as unique as the ideas of entrepreneurs. Most of us yearn for a working space that is as comfortable as home. We crave for an environment that is full of greenery, peace and positivity. Few years back, getting a workplace of our choice used to be a herculean task. This left a huge opportunity to be tapped by visionary people. This is when four partners founded The Mosaic. Gokul Das is at its helm as the MD and CEO of the organization.…

The maverick of Cyber Legal Services Sushanth IT Law Associates is an exclusive Cyber Laws Consulting Firm offering techno legal solutions. Mr. Sushanth has turned his interest in Cyber Laws into a successful specialized area of legal practice. He founded Sushanth IT Law Associates in 2012 as a sole practitioner focusing on Cyber Law and Technology Related Legal Matters and ever since then the firm has grown to become highly regarded in the niche area of legal practice. It delivers legal solutions required for today’s technology-oriented world and provides flexibility for tomorrow. Sushanth IT Law Associates provides quality legal solutions…

Witness the emerging force in Outsourcing In recent times, the outsourcing industry has emerged as a key contributor towards economic growth of the service sector. A sector that has the highest contribution in Indian economy has been positively affected by the outsourcing business. For last two decades, all sorts of outsourcing industries that prominently include ITeS providers, BPOs and KPOs etc. has been the prime source of leads and business for companies across the globe. India is considered one of the most fruitful and affordable destination by MNCs and big firms.­­­­­­­­ The global sourcing market in India continues to grow at…

Collaboration of young minds thriving latest technology In recent times, Technology has emerged as a new form of fuel to run the entire world. A country lacking in up-to-the-minute technology lags behind in the race to compete with other nations. Of late, India has established itself as one of the developing regions to adopt new technologies in assorted domains. This has been possible due to endeavors of blossoming minds. Our new age entrepreneurs have embraced the need of the hour wholeheartedly and delivered with some mind blowing ideas. Owing to this, India has become one of the preferred destinations for…