Continuing the rich legacy in welding industry
India has always been well-known for its age old agricultural practices. It was even termed a “golden bird” by many eminent historians. But hardly has it been acknowledged for its manufacturing capabilities. The iron pillar at Mehrauli, which is many centuries old, is still a subject of discussion among the circles of metallurgy experts and global manufacturers. But after being a subject of British Empire for two centuries, we were robbed of our craftsmanship. We kept struggling with our manufacturing industry because of our complete dependence on foreign exporters. Before independence, we were tied to apron strings for even the small nuts and bolts. Things did not become hunky dory even after independence too. We were still compelled to rely on imported manufacturing products for many years. But when it came to welding products, Ador Welding came as a sigh of relief for many Indian industrialists and became a ray of hope for Indian craftsmen.
The company is running a legacy that dates back to more than six and half decades. It was established three days prior to the first ever general election of independent India on the red letter day of 22nd October 1951. Since its inception, it has traversed a long journey which has served as prime source of employment for hundreds of employees all these years. This Mumbai-based company is nothing short of a national heritage due to its premier welding and associated service. It would not be an exaggeration to call it one of the main architects to lay the foundation stone for the post-independence industrialization in our country. Since its establishment, it has been the foremost choice for finest Welding Consumables &Equipments, Welding Automation Products and Systems, CNC cutting systems, PPE & Gas cutting products and accessories.
Catering to numerous sectors and people
The company is not limited to any particular industry. It serves across varied domains that include Automobile, Wind Energy, Thermal & Nuclear Power, Heavy Engineering, Mining, Chemical & Fertilizer, Oil & Gas, Project Engineering Business, Railways, Defense, Infrastructure and many others. It makes sure to deliver the optimum level of welding & fabrication excellence. The company believes in working as per its philosophy of sharing. This makes the company pass-on its excellence and scholarly know-how of the domain to the burgeoning manufacturers, industrialists and students. It came up with a separate skill development institute “Ador Welding Academy” to polish the skill set of Students, Professionals and Trainers.
The company is prominent for being the only professionally run Indian welding company. You name a problem pertaining to welding and it will hardly take any time to come up with the solution. Ador has been working very closely with the industry to meet its welding needs be it making consumables to meet sub-zero or high temperature service conditions, developing low power consuming high weld quality welding inverters or customized automated solutions and many more. Its PEB business has done a first ever with an innovative design of a Mobile Flare system. Apart from this, it is the only company in this field to have a “Clean room” for the manufacture of inverter welding equipment in India. Moreover, it is the only company to have an NABL accredited testing laboratory for a welding company. Its Pulse-Migwelder Champ Pulse 500 is India’s first indigenously manufactured welding inverter at par with the best in the world. The company has a unique customer-centric behavior inculcated in its ethos and consciously works towards developing solutions.
The company manufactures welding products at four strategically located manufacturing plants across the country. It sells them to direct customers through a wide network of distributors and channel partners by means of a team of sales and service engineers. The company has been exporting since 1968 to its distributors and end users located in more than forty countries. It also has a project engineering business that undertakes EPC contracts and fabricates process equipment for various industries in India and abroad.
Technology is the driving force
The technology development center located in Pune has the latest and state of the art equipment like XRF analyzers, Creep testing equipment, Carbon, Sulphur& Oxygen Nitrogen Analyzers, Optical spectrometer, Strip cladding equipment and many more. Digitalization of its systems and processes has led to a discernible improvement in time to delivery and product life cycle management. The exclusively designed apps for business intelligence, customer order processing & sales management have enhanced efficiencies greatly. The only clean room for manufacturing of inverter welding equipment in the welding industry ensures that we make the most trouble-free inverters available and are able to offer three-year warranties. It has a team of more than 50 research engineers working tirelessly towards updating existing products and adding new ones in our product portfolio to meet the customer’s ever-changing needs.
The company is working with top government establishments to develop special welding consumables for highly critical welding applications as import substitutes. Its welding academy AWAPL is working closely with NSDC for Skill India towards imparting Knowledge and skill in the welding field, more so as we as a country look to become a manufacturing hub for the world.
Having top-rated clients
The company has delivered its services to clients who are considered elites in the industry. Companies like L&T, Reliance, Maruti- Suzuki, BEML, TATA, Godrej, Yamaha, Ford, Hyundai, Alfa laval, Royal Enfield, Bajaj, ONGC, HMEL, BPCL,SKF , FLSmidth, SAIL, Aditya Birla Group, Coal India , MRPL, Cochin Shipyard, BHEL, Railways , Defense are few of the many names on the domestic scene. In the International markets, it has ASRY, NPCC, Dangote, Petrofac, KOC, KNPC, QP, and Eversendai to name a few.
Bag full of achievements
In 1962, the company founded new electrode plant at Raipur. The very next year, it set up a welding equipment plant at Chinchwad, Pune. From 1967, it started exporting products to Middle East, Africa and South-East Asian countries. In 1986, the company went public. This is just a tip of the iceberg. There is an ever-expanding list of milestones that company has successfully achieved.
Meet the seasoned MD
MrSatishBhat is a veteran with long services with market leaders like Ador Welding, Schuler Group, Mahindra Group in a career spanning over 32 years. He has proven skills in managing medium and large companies in the capacity as a MD / CEO. He has led business teams in areas like business strategy, sales & marketing, product technology and development, financing and operations. Moreover, he has got sound experience of the intricacies of Global markets – the US, Middle East, Europe and Africa both in short and long cycle.
